All new ventures must throw open their doors physically or virtually. The more eyes you get on you and your business, the stronger your start will be. Opening your online MeAmora community with a live online launch event is an excellent way to showcase your new business. You can spotlight your exciting product range, share what MeAmora has to offer, and continue to build your own community of Lash Up and Nail On lovers right from the get-go. Here is a video to help you get started
Five steps to launching a successful online business:
1. Launch goals:
- To build a social community of beauty lovers that you can develop and engage with as your business grows
- To share MeAmora products
- To showcase the MeAmora difference – MeAmora Rewards, Subscription, earnings, Love Me Mission and community
2. What you need to get your group up and running:
- A Facebook group. This group will develop in to your MeAmora VIP customer hub
- Content, content and more content! To make your page a go-to destination populate it with welcoming, fun, engaging and on topic content before your members are invited to join
3. Opening the door
Once your group is filling up with members it’s time to shine with a virtual live opening. You’ll need:
- A time chosen to suit your audience. Early evenings on a Sunday or mid-week work well
- An invitation to your group sent out 3-4 days ahead of the event – remember the personal touch!
- A schedule of the launch – plan for around 10 minutes
4. Time to go Live!
- Opening introduction – share what MeAmora is all about and tell the group a little about yourself and why you joined
- Demonstrate the products. Show how easy they both are to apply and discuss the quality, looks that can be achieved, ease of removal, what products are enriched with and that they won’t damage natural nails and lashes
- Encourage questions and comments
- Promote the Style Session along with host benefits, Subscription and MeAmora Rewards
- Remind guests to follow you on social media for information on new products, releases and events
5. Follow up
Keep the momentum going!
- Answer and respond to all comments on the event
- Send a DM to thank all the guests
- Share special offers and promotions
- Post images and details of the event on the MeAmora Facebook community group
- Check out the Dash Image Portal for assets to post on your social channels.
Five key takeaways:
- Build excitement prior to the launch with teaser posts and plenty of engaging content
- Use the launch to add extra by sharing details of MeAmora Rewards and Subscriptions
- Be prepared and on time for the live event
- Less is more! Keep the event to around 10 minutes
- Take time to follow up to keep the momentum going